Social Media Content and Blogging

For your website to thrive and move up on Search Engine rankings, you will need to be frequently adding high quality content.  Writing a regular blog and keeping your customers and fans happy with a regular feed of engaging, relevant and shareable Social Media content can be a challenge for any business.

Content Planning

Samphire Marketing helps clients with planning activity for your Social Media Content and Blogging.  Our basic service would be to help you develop a Content Plan for what to post, when and where and how to monitor it. This would include outlines for planned content, based on keywords and searches relevant to your audience, as well as recommendations for reactive content, a full list of the types of news stories and other people’s content you should be sharing and looking to respond to.

Blogging Services

We can then take that further for you, writing regular blogs for you. Our team of writers and journalists ensure all the blogs we write for clients are optimised for your website and industry. We agree the topics with you in advance, ensuring they are based on subjects that potential customers of your company are looking to read about online.

Social Media Content and Monitoring

For some of our clients, we go even further and regularly create and share content on your behalf direct to your own Social Media Accounts.

We’ll also monitor your feeds for you and respond to enquiries or give a holding response and contact you for the answer if we are not able to answer a query immediately without checking with you.

Being seen to deal quickly with issues raised on Social Media really highlights your organisation’s excellent customer service and can help prevent a problem growing into a more serious complaint, or even turn it around completely converting an unhappy customer into an advocate for our brand.

Getting some expert support with what you write and publish on your website and social media channels can really help you make the most of all your online activity.

Whether you need help with content long term, or short term to cover staff shortages or holidays, we’d love to help.

  • Marketing Strategy

    Whatever issues you may have, Sam will take a good look through your marketing activity and help you decide what is working and what is not. We can then work with you to develop and implement an effective marketing plan for your business.

  • Website Development

    Whether you have had a website before and it needs an update, or you need a totally new site developed, our in-depth research, design and build process will ensure your site works well for you and your customers, on whatever device they choose, and is fully optimised for search engines.

  • Website Improvements

    If you have a website and it’s not bringing in the business it should, we can give it a thorough health check.  We’ll review your Search Engine Optimisation, User Experience and Conversion Rates and make the changes you need to get found and easily turn visitors into customers.

  • Online Advertising - PPC and Social Media

    Set up, manage and optimise your Google Search, Display and Remarketing Advertising. Set up, manage and optimise Facebook, Instagram, LinkedIn and other paid Social Media campaigns.

  • Design and Branding

    Need a new logo? a brand refresh? a look and branding plan for a new company?  Our designers can develop the brand assets you need to stand out from the crowd, and make sure they work well on your website and in all your marketing activities.

  • Marketing Support

    Missing a team member? Need an extra hand? Whether you’re covering maternity leave, finding it takes a while to recruit or just need a hand through a busy patch, we can step in and support your existing team for however long you need.

  • Email Marketing

    From automated welcome and abandoned basket emails, to birthday offers and newsy updates, email marketing can be a powerful tool for promoting your business.  We will help you design, run and optimise campaigns that meet GDPR and Privacy requirements.

  • Marketing Training

    Prefer to do things yourself? Sam is a fully qualified and experienced trainer. If you’d rather manage your own activities, we’re happy to train you up, get you started and come back for the occasional review to keep you up to date.

SAMPHIRE MARKETING CLIENTS